Wayn:社交化旅游主題分享平臺是一個社會的旅游網(wǎng)絡(luò)。它的目標(biāo)是幫助人們發(fā)現(xiàn)去哪里，做什么，滿足志同道合的人分享的愿望和經(jīng)驗。
WAYN(WHERE ARE YOU NOW)旅游網(wǎng)成立于2005年,是全球最大的旅游和生活社區(qū)，擁有超過1,500萬名全球用戶。像Facebook一樣，這是一個真實旅游社交網(wǎng)站，用戶必須注冊和建立個人檔案才可以使用網(wǎng)站。
WAYN根據(jù)曾經(jīng)或者計劃做的事情，把趣味相投的人們連接起來，讓他們能夠通過即時聊天、電子郵件和手機短信進行互動。“誰在附近”（Who’s Around）功能告訴用戶有哪些好友在線，而全新的“見面”（Meet People）功能根據(jù)各自興趣進行配對。你還可以享用來自曾經(jīng)到訪過你的目的地的人們提供的實用信息。
WAYN (an acronym for Where Are You Now?) is a social travel network. Its goal is to help people discover where to go and what to do, meet like-minded people and share aspirations and experiences. WAYN is in the top 1500 in Alexa Internet traffic ranking and was founded in 2005 after two of its founders came up with the idea to connect people based on their location while having a few beers in their local pub. It grew from 45,000 to 4.1 million members in one year (to April 2006) and now has nearly 19 million members.
Like some other social networking sites, WAYN enables its users to create a profile and upload photos. Users can search for other users and link them to their profiles as friends. Registered users send and receive messages using email, discussion forums, eCards, SMS, and WAYN instant messages.
WAYN was founded in 2002 in London by Jérome Touze (Co-CEO), Peter Ward (Co-CEO) and Mike Lines (CTO). WAYN initially grew through word-of-mouth and reached almost 50,000 members by the end of 2004. Following its relaunch in May 2005 it grew exponentially, reaching over 2.5 million members by the end of 2005. On 26 March 2012 the site claimed "over 19.1m members".
WAYN is also one of the very few sites that did not lose the impact of new subscriptions after introducing free full membership service in September 2004, making it one of the few premium social networking communities that managed to become profitable
